The history & origins of argan oil: why it’s called ‘Liquid Gold’

Argan oil, often referred to as “liquid gold,” has gained immense popularity over recent years. Known for its versatility in skincare, haircare, and even culinary uses, this precious oil is more than just a beauty product. Let’s delve into the rich history and origins of argan oil, explore its benefits, and understand why it’s revered … Read more

Argan oil case study: how a small business became a global brand

Introduction: the rise of argan oil in the global market In recent years, argan oil has become a sought-after ingredient in both the beauty and health industries. From haircare to skincare, its benefits are well-known, making it a popular choice worldwide. In this case study, we explore how a small business specializing in argan oil … Read more

Argan oil: a moroccan treasure

 Argan oil is a versatile and natural product that has gained worldwide recognition for its remarkable benefits and uses in hair care, skin, nails, and even body massage. Whether you’re looking to nourish your hair, rejuvenate or moisturize your skin, strengthen your nails, or enjoy a relaxing body massage, argan oil offers a wealth of … Read more

How argan oil can be used for sustainable beauty products

Argan oil is one of nature’s best-kept secrets, known for its incredible benefits not only for skin and hair but also for the environment. In this article, we explore how argan oil can be used for sustainable beauty products, its unique features, advantages, and why it is becoming a staple in eco-friendly beauty routines worldwide. … Read more

L’huile d’Argan un trésor Marocain

Argan oil, frequently referred to as ‘liquid gold’, is undeniably a priceless treasure from Morocco. Renowned for its extraordinary benefits for both skin and hair, it has been cherished for generations by Berber women. In the present day, it has rightfully secured its place as a cornerstone ingredient in a multitude of high-end beauty and … Read more

Predictions for the argan oil market in 2026

Argan oil has become one of the most sought-after products in the beauty and wellness industry. Known for its remarkable benefits for skin, hair, and overall health, it’s no surprise that the argan oil market continues to experience rapid growth. But what does the future hold for this powerhouse product in 2026? In this article, … Read more

BIOPROGREEN – ARGAN OIL

Introduction Argan oil is a vegetable oil obtained from the fruit of the argan tree, which grows mainly in Morocco and the southwest of Algeria. The oil comes directly from the core of the fruit. Thanks to its many benefits, people use it for medicinal purposes, cooking, and cosmetic care. Today, demand for argan oil … Read more

Year in review: the biggest trends in the argan oil industry in 2025

The argan oil industry continues to evolve, with new trends emerging every year. As we reflect on 2025, it’s clear that argan oil is more popular than ever, and its applications in beauty, skincare, haircare, and wellness are expanding. In this article, we’ll explore the biggest argan oil trends in 2025, highlighting key characteristics, benefits, … Read more

Why dermatologists recommend argan oil for sensitive skin

Argan oil, derived from the nuts of the argan tree in Morocco, has gained widespread attention for its incredible benefits, especially when it comes to skincare. One of its most noteworthy qualities is its gentle nature, which makes it ideal for sensitive skin. Dermatologists frequently recommend this natural oil, and for good reason. In this … Read more